Whether it is on WeChat or Weibo, if there are not enough fans, the content released will have very low attention. However, on the platform, even if you have no reputation, no fans, absolutely zero, you can build a large number of 1 million accurate fans in a short time. As long as you publish a video on Douyin, the platform will automatically allocate precise traffic to the Douyin account, bringing a lot of exposure to Douyin anchors.

Some netizens on the Internet said: "I missed Lianyinshe and Modern Brothers, but I fell in love with Wang Beiche who was just across the street." In June 2018, a Douyin anchor named "Wang Beiche" quickly became popular in just over a month. Wang Beiche’s followers reached 5.078 million and the number of likes reached 6.713 million. His popular video songs include "Trap", "Suddenly Thinking of You", "Girl" and "It Keeps Raining".

Why did this boy who is not very handsome and only sings become popular so quickly in just over a month? In addition to his own charm, Douyin’s recommendation algorithm helped to a certain extent

“Wang Beiche” quickly became popular, giving him a fair chance to compete with Douyin celebrities with tens of millions of fans, such as Lianyinshe and Modern Brothers.

Four major benefits

Only by understanding Douyin’s recommendation algorithm can you do a good job on Douyin. So before that, you must first understand its benefits in order to grasp the direction of 15-second video content production

1. Give every high-quality Douyin creator a chance to compete fairly with tens of millions of fans and curb the development of junk videos. If the video content is not up to standard, it will Be eliminated

2. High-quality, vertically positioned video content is more popular with users and can receive preferential treatment from the platform

3. Help high-quality users optimize videos and provide various welfare policies to gain greater exposure and attention

The higher the above five key indicators of Douyin e-commerce video tutorial, the more opportunities it has to be superimposed and recommended, and the easier it is to become a hit video. So, how can we improve these five key indicators? Douyin anchors can start from the following four aspects.

First, after it went online, several of my friends liked, commented, and forwarded it, completing the basic conditions for Douyin’s overlay recommendation.

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